Enterprise and Entrepreneurship Lecture 1

So, following our first Enterprise and Entrepreneurship Lecture at Ravensbourne on 21/04/11, I have found out that it is required to write another 'Learning Blog'. Within this lecture, we looked in to how to market a product. For example, distinguishing specific or niche audiences in order to target the product. This has taught me Marketing Strategy. I feel I can now apply this in my industry area, broadcast, in targeting specific audiences and making a product specifically designed for them.